Social media platforms can be a source of leads and deals, but agents should focus on being authentic and finding their niche, agents said during Coldwell Banker’s Gen Blue Experience. Continue reading
Over the weekend, Barbara Corcoran posted a video on TikTok that gives users a snippet of her success story. It now has millions of views. Continue reading
Sometimes using the latest, cutting-edge tech tools is the way to go, but at other times, the old-school analog methods just can’t be beat when it comes to drumming up leads. Continue reading
Instagram is one of the most powerful social networks in the world. But winning followers and referrals from the platform requires consistency and strategy. Continue reading
“All those in favor of expropriating every house that Zillow owns, say aye,” tweeted one American as Berlin’s vote to seize 240,000 apartments rippled across the globe. Continue reading
For interested real estate agents looking to expand their marketing reach, it’s not too late to find success using the app — all it takes is a bit of dedication, creativity and willingness to try new things. Continue reading
The rise of TikTok has given real estate agents another social media platform — and a trendy new dance — to help promote their business. Continue reading
In a video that now boasts more than 13 million views, TikToker Marcus Hutchins broke down how Airbnb guests can search for hidden cameras in their rentals. Continue reading
Scott Durkin, who has served at the brokerage since 2015, will take the helm, according to representatives who say Herman has been cultivating him for the CEO role for years. Continue reading
Matt Lionetti of The Agency gained a following by posting comedy sketches about real estate on Instagram. He shared tips with Inman for other agents trying to do the same. Continue reading