Tag Archives: value

4 tips for getting past the buyer conversation struggle

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The settlement has changed a lot, but consumers still need agents, Amy Corr writes. Stay confident, listen to potential clients, be the advisor they need, and you will thrive.   Continue reading →

Don’t let your feelings or bank account dictate your value

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If you’re having trouble conveying your value to clients, it may be because you don’t believe in it yourself. Coach Darryl Davis provides the pep talk you need to take center stage as a client coach and advocate. Continue reading →

Will uncertainty drive agents out? Maybe — but don’t let it be you

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After the National Association of Realtor’s proposed settlement, Coldwell Banker Realty President and CEO Kamini Lane offers 3 tips for agents amid commission compression chaos. Continue reading →

Value over discount: 8 tips for navigating post-NAR settlement

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Explore how to transcend discounting and enhance value in response to the NAR settlement with strategic consultant Chris Pollinger. Continue reading →

Price, cost and value: You (and your clients) should be looking at all 3

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While often used interchangeably, these three factors speak to different aspects of your business — and your clients’ decision-making process. Continue reading →

Commission compression depression? 4 steps to ease the pain

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Do your clients focus on price or potential? Whether it’s your commission or their home price, their attitude will make all the difference. Continue reading →

11 magical terms that’ll grow your real estate business

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Words have power. Magic words unlock opportunities that we might not have otherwise, Jimmy Burgess writes. These 11 powerful words can lead to insight, a change in attitude or even taking more action. Continue reading →

Be transparent: How to have the commission conversation

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At the heart of the ongoing DOJ-NAR saga is who gets paid and how in a transaction — and how the consumer is educated about it. Broker-owner Gavin Payne says agents should “attack the gorilla in the room on every appointment.” Here are some key talking… Continue reading →

3 proven tactics for overcoming the inventory shortage

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Just by getting on the phone, you can generate new leads and build your own listing inventory. The business is that simple. The people who have the most conversations and go on the most appointments sell the most houses. Here are a few tips for making … Continue reading →

Are real estate commissions going down? Not so much

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If home prices are at an all-time high, how can we say that commissions are going down? Here’s what agents might not be noticing when it comes to their commission. Continue reading →