Tag Archives: YouTube

Trending: LinkedIn levels up, TikTok tumbles and truth gets tricky

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From LinkedIn’s new metrics to Duolingo’s viral creativity, Jessi Healey breaks down the latest trends shaping online engagement. Continue reading →

Trending: Duo’s demise, dislikes and the cost of comparison

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Social media connects us, but at what cost? From Instagram’s “dislike” button to the pressure of comparison, Jessi Healey examines how these shifts affect mental health and engagement. Continue reading →

Agents on social media in 2025: ‘Just get out there and record’

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In addition to committing to creating content, savvy agents told ICNY attendees that authenticity, focused branding and being fearless are some of the keys to finding success on social media. Continue reading →

Trending: Seeing Red (Book) and getting flashy on Bluesky

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Real estate agents, stay ahead of the TikTok ban with expert advice from Jessi Healey. Explore alternatives like Xiaohongshu and Bluesky’s Flashes and learn how tools like YouTube Shorts can help you adapt and grow your marketing strategy. Continue reading →

From Zero to $150K: This YouTube video strategy can deliver GCI wins

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If you’ve been on the fence about leaning into producing YouTube videos for your business, now is the time to commit, Jimmy Burgess writes. Follow this blueprint, and you will have success. Continue reading →

Quiana Watson almost got burned by the tea — but knows better now

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The luxury broker has come a long way from her start in a small town in North Carolina. From property manager to agent to broker-owner and reality TV star, the journey has blessed her with knowledge. Continue reading →

CoStar to spend a billion dollars on marketing in fight for portal crown

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The company plans to advertise during the Super Bowl and other major cultural events in what it describes as the “biggest marketing campaign in real estate history.” Continue reading →

How I would invest $2,500 in my real estate business in 2024

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What we invest in, we can expect to grow. That’s why Jimmy Burgess recommends choosing one of these areas to invest in if you want big returns. Continue reading →

Feeling a little nervous? Here’s how to recession-proof your business

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If a recession comes, writes Jimmy Burgess, keep in mind that it is not just a time of challenges but also of opportunities. Here he lays out ways to lead gen and lead nurture now. Continue reading →

Perfectionism is stopping your social media success: Katie Lance

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In her latest Inman Connect session, Get Social Smart Academy CEO Katie Lance explains the power of thoughtful planning, daily engagement and authenticity when creating a valuable social media strategy. Continue reading →