Author Archives: Rainy Hake Austin

Mastering delegation: What to do when you can’t do it all

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Mastering the art of delegation is a critical skill for leaders ascending the ranks in the real estate industry, writes The Agency’s Rainy Hake Austin. Continue reading →

How to encourage collaboration among your staff and agents

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A sense of team spirit between staff and agents boosts morale and makes clients feel like they have more resources at their disposal, according to The Agency’s Rainy Hake Austin. Continue reading →

7 ways to motivate your agents during a slow market

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As agents adjust to changing realities, brokers and team leaders should make it clear that opportunities for growth don’t go away just because the market is in a transition. Continue reading →

How to maintain a boutique feel as your brokerage expands

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Growth is great, but a business is only as strong as its foundation. As you scale up, continue to prioritize the things that matter most — your clients, your team and your brand. Continue reading →

Make it count! How to plan your 2023 marketing budget

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As the last couple of years have shown us, the only thing we can rely on is change, according to The Agency president Rainy Hake Austin. Clear out some time on the calendar to put the necessary thought into nailing down your marketing budget this year … Continue reading →

Reality check! 5 steps to take before setting next year’s goals

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As an agent, when it comes to increasing your business in the new year, you need an actionable plan before the year starts if you want to be intentional and strategic about achieving your goals. Continue reading →

5 autumnal marketing ideas clients fall for every time

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These marketing strategies with an autumn feel help you connect with your leads and clients while deepening your relationship. The Agency’s Rainy Hake Austin offers proven strategies perfect for this time of year. Continue reading →

4 pillars of creating a strong, relevant brand identity

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No matter what the industry, product or offering, building a strong, relevant brand is a challenge — and it is not something to take lightly. The Agency’s Rainy Hake Austin outlines four ways to help your brand stand out in a crowd. Continue reading →

Check in so your team doesn’t check out: 4 strategies to boost morale

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Small gestures speak volumes. Boosting morale starts with the little things, writes The Agency’s President Rainy Hake Austin. Great teams have great leaders, and these four morale-boosting tactics will help you be and create just that. Continue reading →