Author Archives: Marci James

The proptech startup media guide: Build trust through earned media

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Marci James’ Proptech Marketing Guide series continues with strategies for building brand authority with earned media opportunities.
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The proptech startup media guide: Where to focus your marketing 1st

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Marci James’ Proptech Marketing Guide series kicks off with a starter for leveraging owned media channels and promoting your business. Continue reading →

7 musts for buyer presentations ahead of the commission deadline

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Marketing expert Marci James shares strategies designed to help you showcase your value, negotiate commissions with confidence and build a thriving buyer’s agent business in 2024. Continue reading →

Ultimate SEO guide to promote your profile, master your market

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Digital marketing expert Marci James offers tips to help you elevate your real estate website with backlinks and on-page SEO, improve your digital footprint and earn top-of-mind name recognition in your local market and beyond. Continue reading →

Your essential marketing toolkit for a post-NAR settlement landscape

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Ready to transform the way you communicate your value to clients? Marketing expert Marci James helps you reshape the agent-client relationship by prioritizing clear communication and exceptional results. Continue reading →

Outdo the competition with this ultimate SEO guide

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In the first of her two-part series, marketing expert Marci James offers insight into making the most of your digital presence with search engine optimization. Continue reading →

Rookie to rockstar: The essential guide to real estate marketing

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Implement an A to Z branding and marketing plan from expert Marci James to establish yourself as a knowledgeable and trusted real estate adviser. Continue reading →

The real estate agent’s guide to crafting powerful client personas

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Knowing who you’re talking to in your marketing gives you a greater ability to craft and target your messaging. Digital marketing expert Marci James shares strategies for crafting an effecti client avatar. Continue reading →