How to nurture pessimistic buyers to the closing table

The last couple of years have taken an emotional toll on hopeful homebuyers, and current interest rate and inflation increases aren’t helping. The Agency’s Santiago Arana offers strategies to help your potential homebuyers manage their expectations and… Continue reading

Avoid buyer’s remorse: 10 ways to keep your clients happy before and after the deal

It’s a tough market, but best practices on your part and a confident buyer client are your best allies in facing everyday challenges. Agent Shelley Zavitz offers 10 tips for keeping your buyer feeling good about their purchase. Continue reading

4 strategies to get your buyers back in the game

In a competitive marketplace, more than ever, buyers turn to experts in the field for creative, confidence-inducing solutions. Find ways to be the broker people think of when looking for answers.  Continue reading

Want to get buyers moving? Learn their personality types

Keeping in mind the personality type of your clients can help you become perceptive and tailor your approach, so that you’re able to provide the best homebuying experience possible. Continue reading

Millennials want to buy. Here’s how you get them to the closing table

By taking the proper steps and doing the required research, you have the opportunity to help your millennial buyers overcome the many barriers that have continued to shut them out of homeownership. Continue reading

Buyers got cold feet? 6 objection handlers to warm ’em up

There is no question that rising interest rates have pushed us into a market shift, according to team leader Carl Medford. Here’s how to have those all-important discussions with your buyer clients about timing, markets and budget to overcome their obj… Continue reading

Oh, shift! What agents need their clients to understand fast

Given the relocation craze and the turning tides, buyers and sellers need to shift their strategies (and their etiquette) in this market. Here is what we wish clients understood right now.   Continue reading

Avoid buyer’s remorse: Prepare your clients for the true cost of homeownership

Buying a home is considered one of the most significant milestones of adult life, yet many homeowners are troubled by buyer’s remorse. Here’s how to better prepare buyers for the costs of homeownership. Continue reading

Why first-time buyers should consider buying now

The residential real estate market is on the cusp of substantial change. Bret Weinstein offers his take on opportunities that exist when there’s a massive shift in the market. Continue reading