Tag Archives: buyer’s agent

Silent buyers: The data gap hiding inside every virtual tour

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As visualization tech becomes ubiquitous, the agents who thrive will be those who understand what buyers think, not just where they click, Molly McKinley writes. Continue reading →

Smart strategies in a higher-rate market: How buyers can still win

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Don’t leave buyers high and dry amid higher interest rates, coach Verl Workman writes. Develop financial and negotiation strategies to tap into the market, and help clients win. Continue reading →

The no-budget phone strategy that attracts serious buyers instantly

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Broker and attorney Greg Hague says agents can tap into motivated buyers already in motion before they spend a dollar on marketing. Continue reading →

Why more brokerages should fight for their buyer agent commissions

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The Echo Fine Properties arbitration offers proof that real estate pros can turn the tide and ensure that they’re compensated for their time, Spencer Krull writes. Continue reading →

Gen Z is ready to buy: Boost your business by mastering co-buying

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Zoomer co-buying is on the rise. Knowing what makes this generation tick and how to help them architect a deal will lead agents to a new stream of income in a stalled market, writes Annette DeCicco.  Continue reading →

Stop losing deals: Ask ‘why?’ to find buyers who won’t back out

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Asking the right questions that start with “why” can reveal your buyers’ true motivations and keep contracts from falling apart, writes broker Annette DeCicco. Continue reading →

10 compelling reasons that your buyers should purchase now 

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Help your buyer clients achieve their goals before the year ends, trainer Bernice Ross writes, and start 2026 strong with a commission check in your pocket. Continue reading →

Tensions run high as buyers and sellers battle for ‘the driver’s seat’

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Do buyers or sellers have the upper hand? Three real estate brokers explain why it’s an impossible question to answer and how they’re helping clients navigate a fragmented market by managing expectations and smart negotiations. Continue reading →

How buyer affordability education makes you the go-to agent

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Knowing DPA programs allows you to serve buyers where they are, solve problems others overlook and strengthen your reputation as the professional who makes homeownership possible. Continue reading →

Closing is the lifetime launchpad for client follow-up: Step 8

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When your buyer-focused transaction management system runs on habit instead of willpower, you don’t skip the steps that matter most, Cassie Walker Johnson writes as she wraps up her eight-step plan. Continue reading →