7 critical activities for effectively working with buyers in 2025

Those who understand the requirements of today’s market and are willing to roll up their sleeves will reap the rewards, team leader Carl Medford writes. Continue reading

10 ways to set the stage for offers that win

Writing a winning offer isn’t rocket science, team leader Carl Medford writes, but it takes attention to detail, an understanding of best practices and a willingness to communicate. Continue reading

Top 8 bogus or even deceptive things agents say to land a listing

With current listings well below average market numbers, some agents will say almost anything to land a listing. Team leader Carl Medford lists the top eight things listing agents might say or do to score a deal. Continue reading

It’s later than you think: 5 ways to make the most of your time

Life can change in an instant. Rather than facing the future with regrets, Carl Medford writes, we can systematically alter our futures by making incremental changes that compound over time and open doors of opportunity we never imagined.  Continue reading

Tap into the growing numbers of buyers insisting on upgrades

Smart home improvements make all the difference between a listing that slowly sells and one that truly stands out in the market, team leader Carl Medford writes. Continue reading

NAR, MLS and how to market your next listing: The Download

Amid layoffs at NAR, the new Delayed Marketing Exempt Listings policy drew scrutiny as MLSs scramble to implement its rollout. Continue reading

5 key steps for identifying and dealing with toxic leadership

If you’re in a toxic workplace environment, team leader Carl Medford offers insights for identifying the issues and removing yourself from unhealthy professional dynamics. Continue reading

Your Clear Cooperation, delayed marketing exempt listings FAQ

Team leader Carl Medford dives into a high-level overview of the changes to CCP and the larger issues that will arise from its implementation. Continue reading

The industry’s biggest names are weighing in on CCP: The Download

Leaders across the real estate landscape are sharing their perspectives on the CCP — and what its possible end would mean for consumers and the housing market. Continue reading

Brokerages that oppose CCP don’t want transparency: Medford

We need a fully transparent system that favors the consumer, not the broker, team leader Carl Medford writes, so that buyers and sellers can feel confident when transacting real estate. Continue reading