This real estate agent faked it ’til she made it. Social media paved the way

When Marie Lee started out as an agent in Nashville, she had a small sphere and not much to build a business on. But she used social media to show that she was an active agent — even if she had to fudge the details a bit. Continue reading

After 40 years in business, this Utah real estate broker gets a client a week through TikTok

“Others are all doing the same thing, so I’m doing something different,” said Babs De Lay, a top 5 percent broker who recently began growing a large following on social media. Continue reading

3 practical ways agents can win on social media right now

Consistent, authentic content — not perfection — is the key to building trust, engagement and visibility on social media. Continue reading

25 accelerators, podcasts and courses for agent entrepreneurs

You are your business’s most important asset. Don’t you deserve an upgrade? Drew Thompson shares educational and inspirational resources that will give you the boost you need now. Continue reading

Here’s how to find (and land) the big clients: Now streaming

Tune in to Inman Access to learn more about positioning yourself in your community and social network to bring in big business. Continue reading

How and when to say ‘no’ as a new real estate agent

Coach Verl Workman writes that setting healthy boundaries, including saying “no” when needed, provides a more balanced life and fulfilling career in real estate. Continue reading