Tag Archives: Columns

What’s the craziest thing you’ve heard about commissions? Pulse

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As commission lawsuits and subsequent settlements have unfolded, they’ve set the stage for misunderstanding, misinformation and many, many mistakes. Continue reading →

Use intentional reflection to optimize your decision-making

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Embrace reflection as a tool for your growth, coaches Emily Bossert and Melanie Klein write. From clarifying your purpose, to redefining your goals and cultivating adaptability, this practice will allow you to control the ebbs and flows of your busines… Continue reading →

Lesson Learned: Find and follow great role models

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Find out how top producer Juan Carlos Barreneche leveraged great advice to build out a team and create his own training community. Continue reading →

Ditch generic marketing: Convey your value with storytelling

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Forget the infographics, lists and pie charts, broker Teresa Boardman writes. Instead, tell a compelling story about how you’ve helped your clients. Continue reading →

30 listing lead generation ideas for a post-NAR settlement market

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If you want to build the listing side of your business in the wake of the NAR settlement, Jimmy Burgess has 30 practical, actionable, doable strategies tailor-made for this moment. Continue reading →

3 advantages of tailoring your marketing strategy to niche buyers

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When you think long and hard about who you’re speaking to and what they want to hear, The Agency’s Rainy Hake Austin writes, you’ll see your efforts rewarded with a full pipeline, satisfied customers and great ROI.  Continue reading →

Mauricio Umansky’s 4 brokerage-building growing pains to watch for

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With forethought and savvy decision-making, The Agency’s Mauricio Umansky writes, you can overcome your brokerage’s biggest obstacles. Continue reading →