Real Talk: Why the silver tsunami might crash before it crests

The recent One Big Beautiful Bill Act boasts many proposed boons for real estate, but not for silver homeowners, Rachael Hite writes. Informed agents see the big picture, and it’s not so beautiful for older adults. Continue reading

Real Talk: Why the silver tsunami might crash before it crests

The recent One Big Beautiful Bill Act boasts many proposed boons for real estate, but not for silver homeowners, Rachael Hite writes. Informed agents see the big picture, and it’s not so beautiful for older adults. Continue reading

Real Talk: Why the silver tsunami might crash before it crests

The recent One Big Beautiful Bill Act boasts many proposed boons for real estate, but not for silver homeowners, Rachael Hite writes. Informed agents see the big picture, and it’s not so beautiful for older adults. Continue reading

Broker Spotlight: Kristin Barry, Arbor Real Estate

Find out how this Orange County, California, indie broker leads “with a balance of compliance, mentorship and heart.” Continue reading

Stop telling agents what to say. Teach them how to talk instead

Troy Palmquist talks with Justin Benson, founder of Shilo AI, about how personalized, consistent coaching can make agents more effective. Continue reading

Desperately seeking an AI bestie? How to protect your professional image from AI companion risks

Adopt these practices to harness the potential benefits of AI tools while proactively protecting your invaluable professional persona from the array of privacy and security dangers. Continue reading

Be protective, proactive and prepared when working with celebrity clients

In Part 4 of her five-part series, Cara Ameer offers strategies for providing high-level care that’s specific to the requirements of high-profile clients. Continue reading

It’s not all about the money: The savvy agent’s guide to working with athletes and celebrities

In Part 3 of her five-part series, Cara Ameer provides insight on the financial realities of working with high-profile clients and trusted members of their entourage. Continue reading

Instant gratification is destroying your business. Here’s how to avoid the distraction trap

Learn to lock in the necessary behaviors required to build your business, team leader Carl Medford writes, repeat them constantly, avoid pleasurable distractions and reap the rewards. Continue reading

Stop calling this a buyer’s market. We’re not there yet

Troy Palmquist talks with Jordan Levine, SVP and chief economist at California Association of Realtors, to answer the question, “Are we really in a buyer’s market?” Continue reading