Tag Archives: Columns

Strategies, schemes and shenanigans: Inman’s Top 5

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Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading →

What real estate brokerages can learn from luxury hotel brands

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Real estate companies have the opportunity to craft a distinctive client experience aligned with their brand, values, vision and mission, The Agency’s Rainy Hake Austin writes. Continue reading →

Broker Spotlight: Deborah Morton, The Agency Atlanta

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Find out how this Atlanta broker and radio host is creating a space where high-level collaboration, growth and innovation thrive. Continue reading →

Finding Financial Freedom: Karen Roy’s 2nd act blueprint

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Coach Melanie Klein profiles Karen Roy, who found mentorship, ongoing training and a strong brand when she joined a real estate team. Continue reading →

9 power plays to win the world’s wealthiest real estate clients

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If you want to attract seriously wealthy clients, luxury expert Chris Pollinger writes, you need to stop playing checkers and start playing chess. Continue reading →

5 reasons part-time agent doesn’t mean rookie agent

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Next time you’re working with a part-time agent, Jonathan Pressman writes, give them a chance to show you what they bring to the table before you jump to conclusions. Continue reading →

Real estate’s secret weapon is radical personalization: Umansky

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Radical personalization is the real differentiator that turns a transaction into a story and a client into an advocate, The Agency’s Mauricio Umansky writes. Continue reading →

3 secret AI prompt strategies that supercharge your business

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By using master, meta- and mega-prompts together, Bernice Ross writes, you can take the guesswork out of AI, and start building repeatable systems that make your business run smoother. Continue reading →

Inner edge: How belief, desire, faith and persistence unlock success

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Trainer Terry LeClair shares how these four internal forces create the foundation for success not only in real estate sales, but in life. Continue reading →

Has this Austin MLS ‘solved’ the private listings conundrum?

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Flex Listings provide a functioning model that restores transparency, preserves cooperation, and gives sellers and buyers control, clarity and access, Eric Bramlett writes. Continue reading →