Tag Archives: Homebuying Journey

Century 21 revisits ‘The Joy of Home’ in new marketing campaign

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During its Las Vegas conference, Century 21 debuted “Color of Happiness,” a sequel to the franchisor’s hit 2024 commercial. Continue reading →

How to give children a voice in the real estate process

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Troy Palmquist talks with Texas real estate professional Ashley Willis about her book series and activity guide designed to help kids navigate the moving process. Continue reading →

Real estate’s secret weapon is radical personalization: Umansky

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Radical personalization is the real differentiator that turns a transaction into a story and a client into an advocate, The Agency’s Mauricio Umansky writes. Continue reading →