5 tips for making a splash in a new market

From researching your target audience to utilizing a robust mix of tools and creative content, developing a thoughtful marketing campaign will ensure your brand stands out from the rest. Continue reading

New Insights into Luxury Connect: Who’s speaking and about what?

It’s getting harder for luxury agents and brokers to balance sellers’ expectations with buyers’ demands. And to make things more comprehensible and easier, we’re unpacking it all at Luxury Connect, Oct. 25-26. Here’s a sneak peek at how we’re going to … Continue reading

Update: Announcing the agenda for Luxury Connect

The Luxury Connect agenda is action packed. From inspiring insights onstage to amazing networking opportunities offstage, you’ll have every chance to learn from and network with top producers from across the country. Grab your ticket now before prices … Continue reading

Overwhelmed by social media? Here’s a step-by-step guide for growth

When you’re ready to grow your business, social media will be one of your most important tools, and building a content calendar will help you automate your efforts. Here’s how to approach it. Continue reading

Freshly licensed? 10 tips for getting the most out of your career

Most people get into real estate because of the potential perks: flexibility, endless earning potential, freedom to focus on what you love. If you’re looking to tap into that personal and professional satisfaction, here are 10 tips for having a more gr… Continue reading

Cut through the noise! Video marketing strategies that work in 2021

Do you have a video strategy? If not, now’s the time to craft a video marketing plan. Find out what some of today’s most innovative agents and brokers are doing to set their video content apart from the competition. Continue reading

8 ways to rank higher on Google — and improve your website traffic

Getting your website to rank on Google is like putting together pieces of a puzzle. All of your efforts across various channels come together to build your website’s authority. Here are few tips to help drum up more traffic for your business. Continue reading

3 ways to earn prospective clients’ trust amid uncertainty

Prospective clients need someone they can trust, especially in today’s climate, which doesn’t inspire much confidence. Here’s how you can prove that you’re the agent to hire. Continue reading

Dear Marketing Mastermind: Are there rules for what to say to clients?

What can you say and do right now to meet the demands of the present and future in your real estate business? Find out what the Marketing Mastermind recommends during this unprecedented time. Continue reading

5 rules for content creation during coronavirus

Now more than ever, it’s important to talk to your sphere, fans and followers across all of your platforms. Here’s how to create content that matters. Continue reading