Picket Fence Preview alleged that Zillow “hijacked inquiries from deceived buyers” for its agent advertisers, but the court said the plaintiff failed to allege harm to consumers or competition. Continue reading
Most homeowners who forego an agent are selling to someone they know, leaving a small group that fends for themselves on the open market, several new reports reveal. Continue reading
When handled correctly, attending an open house hosted by the seller of a for-sale-by-owner listing can translate into solid lead. Here’s what you should — and should not — say to win them over. Continue reading
Every property, no matter the price point, deserves a professional Realtor as an advocate—it’s just a matter of communicating that value to the clients. Continue reading
With inventory starvation, agents need to explore all possibilities to gain more listings — and FSBOs are ripe for the picking. Here is a novel way to get in front of potential (and actual) FSBOs and rake in the referrals. Continue reading
In this listing story, Anthony West shares how confidence and a strong understanding of the market’s inventory are key to your success as a real estate professional. Continue reading
Inventory can be found anywhere — agents just have to get creative and put a little legwork into unearthing it. Continue reading
Operating a brokerage during extreme market fluctuations? You’ll need to develop a strategy — and that starts with supporting your agents, providing superior service and learning how to be flexible through it all. Continue reading
Homeowners are often tempted to sell their homes on their own, but do they really have the time and expertise to get top dollar for their property? Often the answer is no. Here are the top seven reasons these transactions so often fail. Continue reading
Homeowners are often tempted to sell their homes on their own, but do they really have the time and expertise to get top dollar for their property? Often the answer is no. Here are the top seven reasons these transactions so often fail. Continue reading