Australia’s REA Group, owned by News Corp and a 20 percent stakeholder in Realtor.com, has acquired 3D tour technology company Planitar, echoing the 2024 sale of Matteport to Homes.com parent CoStar. Continue reading
Troy Palmquist looks at Matterport alternatives and reassures agents that the loss of the floorplan platform on Zillow doesn’t have to upend their marketing plan. Continue reading
The new camera system, Planix R1, is designed to be more physically and technically nimble when helping agents create digital twins, executives said Wednesday. And it’s more affordable, too. Continue reading
Matterport’s sale to CoStar will ignite interest in the value of digital twins and tour marketing, and the options for creating them are many. Continue reading
Listing tour and digital twin solution iGuide has updated its suite of products with a faster, cost-efficient method for creating immersive property experiences called iGuide Instant. Continue reading
Property data capture company Planitar, which sells iGuide, a digital twin and dynamic digital floor plan production software, has worked its way deeper into the architectural mainstream, according to the company.
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When you peel back the industry stigma of open houses, you’ll find the only people who really complain about them are those who should be championing them — real estate agents. Continue reading
Digital marketing and a compelling online presence will be more important than ever, especially on mobile devices, according to a new National Association of Realtors’ report. Continue reading
Matterport’s latest camera will scan spaces up to 4 times faster compared to the Pro2, while increasing its range, with the ability to accurately capture rooms and features within 100 meters. Continue reading
BrokerBay’s solution for MLSs allows agents to publish digital twins of their listings within the MLS’s home search experience, the 3D content for which is created by Matterport or iGuide, according to user preference. Continue reading