Why getting the Pinterest look in your listings matters

All the images of perfect-looking properties online have heightened buyer expectations. Here are some statistics to be familiar with if your clients are reluctant to stage their property. Continue reading

The Real Word: Is real estate nearing an employee model?

Will agent employees become the norm? Is Zillow becoming a brokerage? Byron Lazine and Nicole White discuss this and more on this week’s “The Real Word.” Continue reading

6 Instagram accounts you’ll love if you’re in real estate

From the glamorous to the absurd, these Instagram accounts will lift your spirits and provide you with useful information. Continue reading

What Gary Vaynerchuk told his sister when she started her real estate career

Agent Liz Novello shares what she learned from real estate coach Tom Ferry and entrepreneurial guru (and her brother) Gary Vaynerchuk in this podcast. Continue reading

‘Being Yourself at Any Age Is Priceless’

If you are on Instagram, chances are good that you’ve come across Silver Disobedience (@SilverDisobedience) blog posts featuring model and 50+ influencer Dian Griesel. In fact, you may be one of her 167,000 followers. In images shot in multiple locatio… Continue reading

The biggest, boldest and most unusual listings of 2019

To celebrate the year and start off a new decade, we’ve put together a list of some of the most over-the-top listings of 2019. Continue reading

5 ways to generate leads without listings websites

Outside of buying direct leads, lead generation is possible through either marketing or prospecting, which require time, money and effort. Here are my top strategies for generating leads without listings websites.  Continue reading

3 social media strategies for becoming hyperlocal

Being hyperlocal in your community starts with interacting on a grass roots level. Savvy agents provide real value to their sphere of influence in a multitude of ways. Here are a few strategies to help you get started. Continue reading

Are you giving clients the best possible advice?

For a real estate agent or broker, providing bad information to clients means bad news for your career and bottom line. Find out how to evaluate sources and information to ensure you’re getting — and giving — the best possible advice. Continue reading

Fair housing mistakes are rampant — are you getting it right? 

Follow these best practices to ensure that you’re not falling afoul of the federal fair housing laws. Continue reading