Have an Instagram question? We’ve got you covered

We’ve pooled together the top advice from our expert contributors to help answer some of the questions real estate agents ask most about Instagram. Continue reading

Diversifying luxe marketing can increase income by $10s of $1,000s

The “State of Real Estate Marketing” report released on Friday by Luxury Presence and Sell It Like Serhant surveyed over 1,000 luxury real estate agents to gain insights into agents’ plans for marketing in 2023 and best practices. Continue reading

What’s the No. 1 mistake real estate agents make on Instagram?

There’s so much noise out there on how to navigate a challenging market. This April, let Inman help you cut through the clutter to make smart business decisions in real time. All month long, we’re taking it Back to Basics and finding out how real estat… Continue reading

Sotheby’s unveils new brand ad campaign for post-pandemic era

“Nothing Compares to What’s Next,” developed with global experience design agency Huge, builds on the firm’s 2021 campaign, positioning clients for a hopeful new chapter in their lives working with a Sotheby’s agent. Continue reading

‘Know yourself’ and other top agent tips from BeCorcoran 2023

From developing a strategy based on one’s strengths to merging digital and in-person connections, here are some of the top tips Corcoran agents and execs shared on Tuesday. Continue reading

Glennda Baker’s recipe to shine on social media with short-form video

Watch TikTok mastermind Glennda Baker as she shares her video journey and how her passion to inspire, inform and impact agents has led to more than 1 million followers in less than three years. Continue reading

The real estate agent’s guide to marketing with Instagram

As the most user-friendly and visually focused social media platform, using Instagram effectively is a must for your marketing. Continue reading

How do you switch to a new type of Instagram account?

Once you’ve decided on the type of Instagram account you need, this video will help you make the switch from one to another. Continue reading

This agent got a job from TikToking. Steal 11 of his social media tips now

Alexander Zakharin took TikTok seriously, and soon the president of Nest Seekers International’s Ultra Luxury division took notice. Now he’s sharing his tips to land a promotion with Inman readers. Continue reading