A never-fail, step-by-step blueprint to consistently find listing leads

Change is coming, so it’s time to make sure you’re leaning into the potential of a listings-based business, Jimmy Burgess writes. Nothing helps do that better than geographic farming. Continue reading

Build bridges with these answers to frequent NAR settlement queries

Don’t get defensive and burn bridges when you talk about your commission and recent settlements. Jimmy Burgess shares talking points to educate seller clients and the public about the state of your business. Continue reading

30 listing lead generation ideas for a post-NAR settlement market

If you want to build the listing side of your business in the wake of the NAR settlement, Jimmy Burgess has 30 practical, actionable, doable strategies tailor-made for this moment. Continue reading

How great agents win in the face of NAR settlement misinformation

Consumer misconceptions following the NAR settlement are wild. Jimmy Burgess talks to Keeping Current Matters CEO David Childers on how to communicate with today’s buyers and sellers. Continue reading

The ‘Chick-fil-A on Sunday’ ChatGPT listing presentation plan

Follow this step-by-step blueprint from Jimmy Burgess, and your listing appointments will be like Chick-fil-A on a Sunday — closed. Continue reading

7 trust accelerators to speed up the know, like, trust process

The value of relationship-building has never been clearer or more important, Jimmy Burgess writes. Help leads and clients move forward with confidence so you can provide optimal real estate services. Continue reading

5 currently trending AI tools that will get your business growing

AI tools are poised to revolutionize every aspect of real estate, Jimmy Burgess writes. Step out of your comfort zone, and put his recommendations to work for you. Continue reading

15 Instagram accounts agents can learn from in 2024

Jimmy Burgess shares 15 agents, team leaders and trainers who can help you find the perfect mix of content to grow your Instagram channel. Continue reading

Try these 7 budget-friendly lead sources with no upfront fee

In a market where agents must be expense-averse, Jimmy Burgess writes, generating leads that only have an expense if money comes in can make a lot of sense. Continue reading

15 fresh, workable video content ideas for 2024

If you know you should be creating video for marketing, but you’re out of ideas, Jimmy Burgess offers plenty of strategies that are working now. Continue reading