Tag Archives: lead generation

Sign, show and sell: The open house playbook that actually works

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In-person events build trust faster than any online ad, coach Darryl Davis writes. When your systems, signage and service are dialed in, that trust becomes traction. Continue reading →

Realtor.com is gaining on competing portals despite decline in users, owners say

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Average monthly unique users to Realtor.com sites fell 6.5 percent compared to the prior year as lead volume also slid 1 percent. Company said it had to 72 million average unique monthly users in the most recent quarter. Continue reading →

Why a better morning routine is your secret lead gen weapon

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Adaptability and a user-friendly morning routine help ensure you keep your focus and energy high, no matter what comes your way in a day, coach Darryl Davis writes. Continue reading →

From Vegas to venture capital: Navigating the uncertain path of the proptech founder

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Proptech founders have an uncertain path to profitability and worse, there is no definitive course to get them there. Inman columnist Craig C. Rowe interviewed entrepreneurs at different stages of company growth to better understand how they manage sca… Continue reading →

Here’s how to save canceled listings and improve success rates

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On this episode, George Laughton, leader of a top US team with 200 agents and $900 million-plus in volume, unveils his Reverse Offer Playbook for saving canceled listings. Continue reading →

Work smarter, not harder: How to KISS your way to productivity

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Don’t let the mundane suck up your time and energy, Carl Medford writes. Use the KISS method to improve your productivity and simplify your life. Continue reading →

7 tips for walking away from a recruitment offer (the right way)

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While a recruitment offer may be flattering, this may not be the time to say yes, broker Erica Ramus writes. Here’s how to walk away without burning bridges. Continue reading →

The biggest mistake most real estate agents make after closing

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Real estate professionals often feel like closing a deal signals the end of the process, Kevelyn Guzman writes, but the post-closing relationship is where reputation, referrals and repeat business are born. Continue reading →

How a new agent turned hateful social media comments into a growth opportunity

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Many people might shut down or lash out after receiving abusive comments on social media, but Ryan Noonan says he’s glad for the engagement and sees a way to grow from the experience. Continue reading →

8M reasons to focus: A data-driven Q4 reality check for real estate

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There are more than enough motivated buyers and sellers ready to transact right now, Jason Waugh writes, and many are the most motivated ones we see all year. Continue reading →