Tag Archives: lead generation

You are not Zillow, and your conversion rate proves it

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Stop trying to close leads on the first click to your real estate agent website, Josh Ries writes. Start trying to earn the next step instead. Continue reading →

Here’s what 11M views on Threads taught me about lead generation

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A new quirk in the Threads algorithm showed Josh Ries that if you give leads too much information too early, you overwhelm them and lose them. Continue reading →

How pop-bys keep you top of mind for repeat and referral business

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Most agents put their energy into finding the next client, Lori Muller writes, but the most successful agents focus on honoring the relationships they already have. Continue reading →

7 daily habits that keep a real estate pipeline full — in any market

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Implement these habits into your daily routine, coach Darryl Davis writes. Your pipeline won’t fill overnight, but it will fill quietly and repeatedly through consistent action. Continue reading →

Use these 3 major mortgage shifts to generate listing and buyer leads 

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Bernice Ross writes that the time to jump over the January slump is now, thanks to three recent shifts in the mortgage market that may yield new prospects from the data you already have. Continue reading →

Is your follow-up awkward? Here’s how to fix it

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Positioning is the specific promise you make to clients and the specific pain point you solve, Josh Ries writes. Effective positioning is essential for great follow-up, connection and marketing. Continue reading →

Farming isn’t dead. Here are 5 strategies that work in 2026

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Coach Darryl Davis writes that an effective farming plan for listing lead gen is essential for shortening the road from “Who are you?” to “How can you help me?” Continue reading →

Homebuyers don’t need motivation. They need leadership

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If your buyer clients keep stalling, ghosting or drifting, don’t reach for better scripts, lead-gen expert Josh Ries writes. Reach for a better process. Continue reading →

7 lead-gen strategies to ignite your real estate business in 2026

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If you want 2026 to be your best year ever, you will need to generate and convert more leads than you’ve done in the past. Jimmy Burgess shows you how. Continue reading →

Agent confidence is outpacing market conditions in 2026

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Coach Darryl Davis and his team have weathered many turbulent markets with their clients for decades, and they are predicting that confidence will be key for what’s ahead. Continue reading →