Tag Archives: lead generation

What high-performing real estate agents do differently from the rest

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Most agents use the same tools, chase the same clients and wonder why they plateau, coach Darryl Davis writes. Here’s what the top performers do differently. Continue reading →

How this broker went from homeless to 100 deals a year

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On this episode, Colorado-based broker, Shawn Carroll shares how he built a 100-deal-a-year business in a town of 20,000 people without cold calling, buying internet leads or chasing trends. Continue reading →

Watchdog: Beef up referral fee disclosure or prepare for lawsuits

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A report released on Tuesday by the Consumer Policy Center suggested lawsuits will follow if brokerages, real estate portals and regulators don’t step in and add transparency first. Continue reading →

Stuck in a rut? Pros urge agents to do lead gen with a human touch

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With AI ubiquitous today, personal touch matters more now than ever before. And it can make all the difference when it comes to breaking out of a dry spell. Continue reading →

How to capture massive share in today’s tough real estate market

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Old school marketing strategy married to AI customization is the secret to success in today’s new and very competitive marketplace, Bernice Ross writes. Continue reading →

Keller Williams opens Command platform to 3rd-party developers

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After years of steadily adding integrations to its Command platform, Keller Williams is opening the doors to third-party developers through a specialized hub. The hub will fast-track integration launches to Command’s app store, KW Marketplace. Continue reading →

Proptech CEO: We’re ’empowering’ real estate agents, not ‘trying to displace’ them

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Infinityy wants buyers to turn to listings, not Google, with their questions. And the company believes it can turn early curiosity into faster, more qualified conversations. Continue reading →

How to get off the feast-or-famine real estate roller coaster

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Commit to these lead generation, nurture and conversion frameworks for the next 90 days, and you won’t just feel busier, Jimmy Burgess writes. You’ll feel balanced. Continue reading →

From scrambling to systematic: A better open house plan

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Grow your database and grow your real estate business with Jen Berbas’ systematic plan for goal-setting, open house hosting and buyer follow-up. Continue reading →

From content to closings: How social media drove $50M in mortgage production

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Rick Guerrero and Brandon “Bran the Mortgage Man” Brotsky discuss how a consistent personal branding strategy helped generate roughly $50 million in annual loan production directly from social media relationships. Continue reading →