Tag Archives: AI assistant

Why HouseWhisper is my favorite tool in real estate right now

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“It feels like having a reliable assistant who keeps the business moving, my clients cared for, and my energy focused on people and growth,” Martha Melendez writes. Continue reading →

This startup wants to be the brain of every real estate office

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BrokerBot is building a brokerage-wide AI assistant designed to automate transactions, coordinate workflows and reshape the role of real estate agents. Continue reading →

Zillow goes ‘AI mode’ with new home search assistant

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Zillow has released AI mode, a new search assistant that answers buyers’ and renters’ listing and market questions. Continue reading →

Real previews new artificial intelligence assistant for agents

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The new product is called HeyLeo and shows how a phone-based tool could help agents generate new business. Continue reading →

Proptech CEO: We’re ’empowering’ real estate agents, not ‘trying to displace’ them

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Infinityy wants buyers to turn to listings, not Google, with their questions. And the company believes it can turn early curiosity into faster, more qualified conversations. Continue reading →

Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’

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In his last Inman Interview for 2025, Real CEO Tamir Poleg shares his thoughts on artificial intelligence, sustainable growth and why Zillow and Compass should end their feud “sooner than later.” Continue reading →

What Starbucks, TikTok and Taco Bell can teach us about marketing

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From Grammarly’s rebrand to TikTok’s red carpet and Starbucks’ merch meltdown, everyone’s fighting for attention. Tech keeps getting smarter and marketing flashier, but the real win still comes from intention. Continue reading →

Cloze’s MAIA is smart, task-driven and enterprise-ready: Tech Review

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Craig Rowe reviews Cloze AI’s latest, a system-wide artificial intelligence business assistant called MAIA, tasked with helping real estate agents manage tasks, people, events and business. Continue reading →

Tool Kit: How to tame AI before it eats your business

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Artificial intelligence has the potential to separate agents who are willing to use and adapt to the technology from the rest, Rachael Hite writes, while it leaves those who refuse to use it behind. Continue reading →

Real estate AI firm Shilo raises $2.6M in seed round

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Shilo makes a virtual assistant meant to boost real estate agents’ productivity. The cash infusion comes as interest in artificial intelligence soars. Continue reading →