Tag Archives: lead generation

If your listing’s not selling, it’s not always price. It’s the positioning

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When a home is positioned correctly, marketing feels easy, Josh Ries writes. When it’s not, no amount of exposure will be able to fix it. Continue reading →

How top agents build a predictable pipeline instead of chasing leads

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Focus on clear positioning, consistent content, strong relationships and simplified systems to build a business that attracts clients, Joe Killinger writes. Continue reading →

Real Housewife of OC Gina Kirschenheiter on doing real estate with her ‘work and life partner’

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In this exclusive interview, the Real Housewife dished on beating the “Housewife curse,” being parodied by the late Catherine O’Hara and more. Continue reading →

Class action accuses lender of unsolicited AI-generated cold calls

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A Michigan mortgage lender is facing a class action lawsuit alleging it used AI-generated, artificial-voice cold calls to pitch refinancing without consent. Continue reading →

Busy but broke: Where new agents waste their time

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Ashlee Jankovich writes that new real estate agents must learn to protect their time and focus on the activities that matter most to keep their business on track. Continue reading →

Redfin to provide Compass with 1 million leads by 2029

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A headline-making partnership with Compass International Holdings took over Rocket’s Q4 2025 earnings call, with leaders giving more details into how both parties will benefit. Continue reading →

How the KISS principle works in a noisy real estate industry

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“Keeping it simple” is an essential principle for real estate success. Find out how broker-owner Joey Conner puts it into practice for better recruiting and retention. Continue reading →