A simple strategy for getting cheap real estate leads

Instead of wasting money on low-quality leads, get the attention of your market’s most motivated buyers and sellers by running ads on social media. That’s exactly what Krista Mashore does, and she sold over 150 homes last year with a 65 percent profit … Continue reading

Nextdoor CEO reveals how to use the platform for leads

Nextdoor CEO Sarah Friar offered agents advice on how to use her company’s neighborhood-based social network to generate leads on the main stage at Inman Connect in New York on Wednesday. Continue reading

Indie brokerages see opportunity in era of disruption

Thanks to their uniquely personalized identities in local markets and the advent of affordable new tech tools like Amazon’s Echo devices, independent real estate brokerages are well-positioned to compete against larger national real estate chains. Continue reading

ReferralExchange will now qualify your third-party leads

ReferralExchange is launching a program called ReferralExchange LIVE to verify and qualify contacts obtained through third-party lead generation platforms like Zillow or realtor.com. Continue reading

Is BNTouch the CRM agent-mortgage teams need?

This software platform for mortgage brokers to find, nurture and close loans can benefit real estate agents too. Continue reading

Get Ready for Spring Flurry By Keeping These 5 Technology Resolutions

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. The slow winter sales season is known for putting a cold, wet blanket on the heat of real estate agents’ recently refreshe… Continue reading

Zillow quietly removes client data sharing requirement from broker program

Zillow quietly removed language from the contract of its newest lead generation tool after Realtors complained and wondered if the contract’s requirements would have them violate the Code of Ethics and Standards of Practice of the National Association … Continue reading

New platform poised to organize your brokerage tech stack

DeltaMediaGroup’s DeltaNet is an enterprise platform that offers a multi-faceted business and marketing management solution for midsize and large brokerages. Continue reading