Get social media advice from the best in the business: The Download

This week, Ryan Serhant and a lineup of content marketing stars teach you how to make the most of the power of social media to connect, educate and entertain your followers. Continue reading

Here’s what top agents do in the 1st 60 minutes of their day

The first hour can set the tone for how an agent leads, serves and wins, Kevelyn Guzman writes, especially in markets that feel uncertain or unpredictable. Continue reading

3 keys to creating a 5-star client experience in a challenging market

The leader of a top-producing RE/MAX team shares his strategies for earning rave reviews. Continue reading

As buyers gain leverage, sellers need smarter counteroffers

Now that buyers have leverage, Troy Palmquist writes, counteroffers matter more. Here’s how to protect seller value and keep deals alive. Continue reading

How to write a real estate case study that wins clients

Want to brag on your business and the service you provide? There’s no more convincing format than a case study based on a previous transaction. Continue reading

How to solve listing problems (without jumping to a price drop)

The next time a listing lingers, resist the urge to slash the price, coach Darryl Davis writes. Become a real estate detective to figure out what’s really going on. Continue reading

Keller Williams exec shares how to win trust with clients — and Google

Ahead of Mega Agent Camp, Keller Williams Head of Industry and Learning Jason Abrams talks artificial intelligence, social media and the continuing importance of fostering in-person connections. Continue reading

Stale listing? Here’s how to reset, refresh, relaunch: The Download

It’s one of our readers’ favorite topics right now, so we’re rounding up great contributor insights from agents and brokers with boots on the ground to help you help your sellers. Continue reading

Fox News star Sean Hannity buys $23.5M Florida oceanfront estate

The estate — built around 1990 — has undergone extensive renovations after being purchased for $18 million in 2021, but local real estate agents say that some might consider the home a teardown and opt to raze it to make way for something more modern… Continue reading

About to expire? How to hit reset on stale listings (and salty sellers)

What can you do to prevent your listing from languishing on the market? Try these strategies from trainer Bernice Ross to hit the refresh button with your sellers and build buzz around the property. Continue reading