Tag Archives: marketing

Hyperlocal app PropertyRadar now offers mortgage data

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The one-time darling software for finding prospective foreclosures is now offering same tech for small businesses, such as real estate agents and mortgage brokers. Continue reading →

7 no-brainers for keeping it civil online

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It’s too easy to get distracted by a stray comment or provocation online and then get sucked into something that consumes you and your day. Like a bad one-night stand in a movie or drinking too much, you end up regretting it all, so it’s wise to practi… Continue reading →

Keeping It Real: How to organically grow your Instagram

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How do busy real estate agents grow an Instagram following? Listen in to hear this luxe broker’s top two favorite apps for posting and tracking data on the social media mammoth. Continue reading →

7 open house pointers that’ll get you more traffic

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In a busy market full of smart consumers, you only have a short window to grab buyers’ attention and get them into your open house. Here are some crucial tips for getting buyers in the door and keeping them long enough to fall in love with the home. Continue reading →

Lennar partners with SkyNav in mixed-reality marketing

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National homebuilder Lennar announced this week that it has partnered with San Francisco-based SkyNav to showcase a Summerville, South Carolina, master-planned community called Summer’s Corner. Continue reading →

Chime ‘DAREs’ agents to try its new Facebook ad creation tool

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It’s designed to streamline the process of creating Facebook ads and capturing leads for Realtors, so they can tap the social media network for business without spending much time on it, generating Facebook ads for an agent’s listings sourced from the … Continue reading →

How to use direct mail to find off-market homes

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The ability to find off-market homes is truly invaluable. As an agent, you’ll be able to win listings without worrying about competition and show buyers homes they can’t find anywhere else. Find out how Gary Boomershine uses the six M’s of direct mail … Continue reading →

5 things every agent must do to reach the next level

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Getting through the first year, joining the million dollar club, growing a team — regardless of the goal, every real estate agent wants to know how to get to the next level at some point in their career. We spoke to experts on lead gen, social media, c… Continue reading →

Say hello to Property Portfolio

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Every Tuesday, Property Portfolio brings readers a mix of the latest news and information on the growing investment property market, as well as the most important industry trends and new developments, the powerful new technologies and tools reshaping h… Continue reading →