A simple checklist sellers should use before every showing

Spend some time making sure sellers understand that a successful and quick sale depends on them staying in front of showings so the home really shines. Here are a few ways to make sure your sellers are putting their best house forward. Continue reading

WATCH: From idea to successful marketing campaign

Shay Hata shares how she contacts her clients with relevant information — on the daily. David Marine talks about how he married passion with message and some cute little pups. Find out how they’ve nailed implementation onstage at Inman Connect New York… Continue reading

Dear Marketing Mastermind: How can I raise my game?

In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: What are some of the game-changing things you can do to make your marketing and reputa… Continue reading

Luxury listings will now follow you around the web

The new product will allow brokerage and luxury listing platform Luxury Portfolio International to deliver targeted ads from the 50,000 properties it markets across the web. After someone views a property on Luxury Portfolio’s website, they’ll start se… Continue reading

WATCH: How to make the most of your advertising platform

Listen in to learn top strategies for advertising online and how to make the most of the platforms available to you from Nextdoor’s Lauren Nemeth, Zillow’s Curt Beardsley and Google’s Brian Dick onstage at Inman Connect New York. Continue reading

Homesnap has created the Instagram Stories of real estate

Homesnap has launched a new feature that lets agents create short, Instagram-esque posts about their listings, which can be then shared on social media. Continue reading

WATCH: What should be in your marketing toolbox?

What are people really using when it comes to marketing essentials like photo sourcing, editing, Instagram tools and apps? What do these things cost, and what are the advantages? Continue reading