This week, Byron Lazine and Nicole White discuss Homes.com’s alleged use of agent names to snag leads, trouble in the commercial real estate industry and the debate around mortgages and affordability. Continue reading
All real estate agents are not created equal. There are different types of agents just as there are different types of transactions and many different areas of specialization. Continue reading
How did we get here, and what should we be focusing on as agents? These are the questions Jimmy Burgess posed to Keeping Current Matters’ George Ratiu, chief economist, and David Childers, president. Continue reading
The more a buyer is educated about the ins and outs of a transaction, the more comfortable they’ll be with bumps in the road. Luxury agent Cara Ameer offers insights designed to help you keep buyers on track. Continue reading
In this month’s agent-broker perspective, what should an agent do when her brokerage’s affiliated lender is less than preferable? Continue reading
The best way to grow your real estate income is to increase your number of property holdings. But what’s the best way to go about increasing your portfolio, and how do you know if you’re making the right choices? Continue reading
Brand consistency becomes brand recognition. Brand recognition converts into trust, and trust equals success. Continue reading
If you’re having trouble figuring out which scripts work best in various situations, take them for a test drive on ChatGPT, writes trainer and author Bernice Ross. See what it says, and ask it to explain why one script is more effective than the others… Continue reading
When done well, events offer huge rewards, whether that’s increased brand engagement or more leads coming through your door from referrals made at events themselves. Continue reading
In just one week, you can make sure that every platform where you have a profile is fully updated with this handy-dandy checklist.
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