5 fundamentals you can’t afford to ignore this summer

Everyone, including agents, seem to be making up for lost summers of COVID past. Those agents who are still consistently working the fundamentals are the ones seeing success, and they’ll have clients to work with as we hit the fourth quarter of 2023, w… Continue reading

40 ways to generate leads that work right now

Leads are the lifeblood of any successful real estate business. Here are 40 ways to generate leads that are working right now from Jimmy Burgess. Choose a few, and get started today. Continue reading

These tech tools will upgrade your open house, from check-in to closing

When you peel back the industry stigma of open houses, you’ll find the only people who really complain about them are those who should be championing them — real estate agents. Continue reading

Open up your open house! 5 tips for ensuring everyone has access

Homebuyers have different needs, and an open house offers an opportunity to meet them, according to Amanda Deering. You can bring inclusiveness to your open house to open the doors to individuals with disabilities. Continue reading

Striving for safety: Helping your agents learn self-defense and personal protection

According to NAR, 62 percent of agents report that they have not taken a self-defense class before. This is one stat about safety that Jeff Lichtenstein says brokers can improve for their teams. Continue reading

9 must-do’s before your next open house

Hosting a truly memorable and effective open house requires more than slapping up some signs and throwing open the front door. According to coach Darryl Davis, it starts well before the open house when you set your intentions and prepare the home. Continue reading

ESentry app simplifies open house-to-CRM connectivity: Tech Review

ESentry is an iOS app for agents to use to capture lead information at open houses using QR code scanning. It leverages the user’s CRM API to reconcile visitor data with any existing records and create an in-app lead profile. Continue reading

9 tips for creating a seller safety plan on your next listing

There certainly isn’t enough advice out there on seller safety, writes safety expert Robert Siciliano. Here are some tips to ensure your sellers (and you) stay safe during showings. Continue reading

7 open house secrets to make your listing unforgettable

An open house is more than just a chance to get boots in the door of your latest listing. Broker Troy Palmquist offers strategies for growing your business by leaps and bounds, one weekend afternoon at a time. Continue reading

7 ways to create name recognition with no budget 

No cash? Don’t fret. There are plenty of ways to establish yourself as a new agent and make connections without spending a lot. Coach Darryl Davis shares his top ideas. Continue reading