Improvements to Apple Maps should be especially handy for agents who like to use voice commands with their iPhones, as those phones default to Apple’s proprietary mapping technology rather than that of a competitor such as Google. Continue reading
Whether it’s a deceiving description, really unattractive listing photos or blurry videos — none of these strategies appeal to prospective buyers. These “tactics” for marketing listings just need to go away for good. Continue reading
Real estate agents could take a cue from Cupid, and learn how to set the mood for home buying using a simple, but effective lighting plan. Continue reading
To make your listings pop on the MLS, you’ll want to avoid the common mistakes that are instant turnoffs and send perusers on to the next listing. Here are four seemingly small, but truly impactful, MLS mistakes you should avoid at all costs. Continue reading
Mark Tepper, vice president of sales and business development at 3D imaging company Matterport, said Tuesday afternoon at the Inman Connect New York 2019 conference that today consumers want a more transparency and efficiency than they might have in th… Continue reading
Branding is key to building a successful company, but it doesn’t happen overnight or by happenstance. One thing it takes is uniformity and consistency, which is why agent selfies have to go. Continue reading
All our ongoing and archived coverage of Zillow’s disputes and challenges over listings photos. Continue reading
(This story was originally published on Grandycamp). Yes, social media can be overwhelming. What data should I be worried about? What is the best privacy setting for me? Why would I want to think about one more thing? I always have too many spinning p… Continue reading