Tag Archives: PropTech

MLS to AI: The real estate acronym decoder every agent needs in 2026

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Contributor and COO Holly Brink has the ultimate guide to decode the lingo of business for new and seasoned agents. Continue reading →

The secret ‘gray market’ of inventory (and how to tap into it)

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What if “not for sale” didn’t mean “not interested”? Unlisted CEO, Katie Hill, unpacks her startup that’s turning heads by unlocking the hidden inventory between “just browsing” and “for sale.” Continue reading →

Silent buyers: The data gap hiding inside every virtual tour

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As visualization tech becomes ubiquitous, the agents who thrive will be those who understand what buyers think, not just where they click, Molly McKinley writes. Continue reading →

The portal-war endgames that real estate agents actually want: Intel

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There’s broad dissatisfaction with Zillow’s primacy in the listing space, according to the latest Intel Index survey of real estate professionals. Here’s what they say they want to see instead. Continue reading →

Does Luxury Presence’s $37M Series C forecast a big year for proptech investment?

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Luxury Presence’s Series C consists of $22 million in equity financing led by repeat lead investor Bessemer Venture Partners. Others taking staking in the round include NextEquity, GSBackers, TPC, and Adam and Jade Mills. The round was finalized with a… Continue reading →

Klipster won’t rescue video listing apps: Tech Review

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Tech expert Craig Rowe reviews Klipster. “The mobile application helps real estate agents create and share listing and social marketing content on its own consumer-facing network,” he writes. Continue reading →

Boost in buyers closes 2025 on high note: Client Pipeline Tracker

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Real estate agents shook off a late-year scare and raised their expectations for a 2026 recovery, according to fresh results from Intel’s December survey. Continue reading →

Meet Areia, real estate’s ‘synthetic human,’ always-there agent avatar

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An acronym for Autonomous Real Estate Intelligence Assistant, Areia assumes the look of a blond woman as it helps buyers peruse the market and sellers understand pricing strategy. Continue reading →

More agents pondered an exit from real estate in 2025. Intel asks why.

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The share of real estate agents in November who said they’ve considered leaving the industry was one-and-a-half times what surveys showed heading into 2025. Here’s what’s weighing on them. Continue reading →

Before you tap to invest: Bridging proptech’s financial literacy gap

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Real estate technology is making investing more accessible than ever, Amanda Neely writes. Yet, without proper financial education, many investors risk mistaking ease of entry for smart wealth building. Continue reading →