5 telltale signs an agent has ‘commission breath’

An agent’s single-minded focus on commission only can bring chaos to a brokerage, managing broker Derek Carlson writes. Here’s what to watch for when you’re recruiting top talent. Continue reading

How the KISS principle works in a noisy real estate industry

“Keeping it simple” is an essential principle for real estate success. Find out how broker-owner Joey Conner puts it into practice for better recruiting and retention. Continue reading

Why strong brokerages only work when agents buy in

When the balance between agents and brokers is respected, businesses grow, reputations strengthen, careers stabilize and trust compounds, broker-owner Emily Askin writes. Continue reading

How to evaluate a brokerage after the recruiting pitch ends

Choosing a brokerage isn’t about finding the one that promises the most, broker-owner Emily Askin writes. It’s about finding the one that performs when the stakes are highest. Continue reading

Leadership, not location: The future of agent engagement

When agents love your leadership, believe in your support and see tangible impact in their businesses, they show up — not because they’re required to, but because they want to, Lori Muller writes. Continue reading

This simple recruiting framework boosts your brokerage’s visibility

Recruiting expert Brett Jennings explains why brokerages that organize their value into a clear growth framework stand out in a crowded recruiting landscape. Continue reading

Recruiting top talent takes a storyteller, not a salesperson

Recruiting expert Brett Jennings explains that the best recruiting strategies are not about features and tech, but inviting agents to envision who they can become. Continue reading

The biggest recruiting mistake most real estate leaders make

One-size-fits-all recruiting pitches are costing brokerages top talent, writes recruiting expert Brett Jennings. Here’s how an assessment-driven, customized approach changes everything. Continue reading

Retention systems that keep agents loyal (even when opportunity knocks)

Real estate agent retention isn’t about locking people in, coach Verl Workman writes. It’s about building something they don’t want to leave. Continue reading

Recruiting playbook: How to win agents (and keep them)

ERA President Alex Vidal welcomes recruiting season with tips for finding and keeping your strongest real estate team members. Continue reading