MoxiWorks launches new referral program, Intros

With Intros, real people nurture leads from brokerage databases until they’re ready to be personally introduced to an agent. Continue reading

Lead-gen game changer: Work the warm calls

Regardless of where you are in your career, you have to be consciously expanding your network both by meeting new people and reconnecting with people in your sphere. Here’s how I make warm calls meaningful with the help of social media. Continue reading

Talkin’ ’bout my generation: How to market to your client’s stage in life

Marketing to everyone, from mid-20s, first-time homebuyers to elderly homeowners moving into retirement can be challenging because each group has varying values, needs and communication styles. Truly understanding each can make your marketing much more… Continue reading

No more excuses! Market yourself online now.

Somewhere in the midst of all the real estate conferences, webinars, and podcasts, we’ve scared some real estate agents into believing that marketing yourself digitally is more difficult than piloting a space shuttle. Continue reading

No more excuses! Market yourself online now.

Somewhere in the midst of all the real estate conferences, webinars, and podcasts, we’ve scared some real estate agents into believing that marketing yourself digitally is more difficult than piloting a space shuttle. Continue reading

Where to find your next luxury customer

Whether you strike up a conversation on a flight or are referred by a tennis partner, it remains a real estate truth: your buyer could be anyone. But when it comes to the luxury market, it can be more challenging to connect with the buyers and sellers … Continue reading

Don’t ghost your clients: 8 inexpensive ways to keep in touch

Clients are the No. 1 source for referrals — especially past clients. They’re in a position to refer business to you because they’ve had first-hand experience with your service. Here’s how to stay on your clients’ minds after the deal is over. Continue reading

Should agents work with friends? It depends who you ask.

A crucial part of any real estate agent’s business comes from referrals within their own sphere. But what happens when a close friend or family members opts to transact alone or with another agent? Continue reading