Owning a neighborhood takes time and commitment, and you need to find one that works for you. Once you do find the right “spot,” don’t hesitate to go all in, be creative and make it your own. Here’s how. Continue reading
New agents are a big part of a brokerage’s success. A good way to attract and recruit them is through effective and eye-catching marketing and branding campaigns that highlight your brokerage’s key differentiators. Here are a few tips. Continue reading
We’ve all encountered the sellers who think their Zestimate is the last word on pricing. Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing. Continue reading
Brokerages are evolving to provide more specialized support to all stakeholders, including evolving teams, according to Adam Hergenrother. The brokerages that best understand the new rules of engagement will take teams the furthest. Continue reading
It might be tempting to keep using your existing brand, but going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you — no matter where you meet them. Continue reading
With these latest moves, the Seattle-based brokerage is now offering instant cash offers to sellers in 27 markets throughout the country. Continue reading
The master of marketing shares five simple tips for building a personal brand that will further your business and bring in leads. Continue reading
Good content introduces you to potential clients, builds brand awareness and codifies your value, while prospecting for you 24 hours a day, 365 days a year. Yet one of the biggest pain points agents have is coming up with topics to write about. Here ar… Continue reading
Although every person is different, real estate investors typically fit neatly into one of these four avatars. Understanding how they think will help you land them as clients and serve them well. Continue reading
Maison Real Estate was founded by Leslie Turner, Mary Lou Wertz and Olga Page in 2019. Innovative marketing tactics and services have made it a force to be reckoned with in South Carolina. Continue reading