We’ve got good news and bad news. The good news: Google has spent the last few years quietly optimizing its search algorithm. Small tweaks have made the search engine more and more predictive, so users have to do less digging and less thinking to find … Continue reading
A new study released Tuesday indicates that agents with even 1 review on their Google My Business pages will see more web traffic. Continue reading
That search term has grown 92% year-over-year. Search terms like these will continue to grow as more people turn to Google for their real estate search. In fact, Google connects consumers to home buying and selling information 20+ million times per month. Continue reading
The local web content provider thrived behind the scenes with brokerage and software partnerships, but now it’s emerging to serve the greater agent market and helping real estate agents become the local voice by offering data-driven content marketing m… Continue reading
The company has smartly evolved into mobile marketing, launching a quasi-omnichannel solution for iOS and Android that will help agents manage their web-wide persona, better vet leads and, as the company stated in a phone call, forget about their deskt… Continue reading
Drip emails, Facebook, SEO gimmicks — there are better ways to become an expert in your area. Here are a few ideas that have worked for me. Continue reading
If you are brand new to real estate or with a smaller brokerage that doesn’t float quality leads to agents on the regular, we’ve got some helpful tips for you. Continue reading
The Santa Monica-based luxury brokerage marketing platform closes on funding round of $2.13 million to expand marketing services to luxury real estate brokerages. Continue reading
Ranking well in search can be a game changer for your real estate business. By showing up for valuable search queries, you can get free organic traffic, which can ultimately lead to more clients. Continue reading
The National Association of Realtors is in talks with Google to improve broker website rankings on the popular search engine. Continue reading