Nailed it! 7 pricing strategies to help you avoid costly listing pitfalls

Focusing on absorption rates, tier pricing and specific neighborhood trends allows you to price your listings more accurately, trainer Bernice Ross writes. Continue reading

Aquisitions, appeals, approvals: Inman’s Top 5 stories of the week

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

Tap into the power of social media for authentic connections

Rick Guerrero interviews mortgage pro and social media expert Kayla Kallender about the impact social media marketing can have in growing a business. Continue reading

Become a ‘knowledge broker’ as real estate turns the page

In the wake of NAR’s settlement and rule changes, now is the time to communicate confidently, get creative and position yourself as a knowledge broker, Buying Beverly Hills’ Jon Grauman writes. Continue reading

Broker Spotlight: The Agency Saskatoon

Find out how these real estate leaders bring their 33 years of combined experience and client-first approach to marketing properties throughout the Canadian prairies. Continue reading

Why your lead sources are setting you up for failure

The thing that’s killing your real estate business, coach Ricky Carruth writes, is the way you’ve been programmed to think about leads. Continue reading

Have agents become their own worst enemies?

New commission rules offer brand new opportunities for working with buyers. California broker Cindi Hagley offers ways to embrace change and prosper. Continue reading

How to diversify your marketing as a luxury real estate brokerage 

Diversifying your marketing offering is not just about adopting new tactics, The Agency’s Rainy Hake Austin writes. It’s about staying flexible and open to meet (and exceed) the client’s changing expectations. Continue reading