Tag Archives: shifting market

Change strategy as the market shifts to win the listings long game

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Coach agents on how to shift from “turn-and-burn” tactics to intentional nurturing, smarter messaging and pricing that reflects today’s market realities. Continue reading →

Stop calling this a buyer’s market. We’re not there yet

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Troy Palmquist talks with Jordan Levine, SVP and chief economist at California Association of Realtors, to answer the question, “Are we really in a buyer’s market?” Continue reading →

Troubling times bring tough questions. Be the answer

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There’s very little we can control in life — or in business. Team leader Carl Medford writes that ultimately, it’s the choices you make and the way you respond that will determine your future. Continue reading →

9 mindset shifts that enable the tough to get going in any market

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Author and coach George Mantor shares his insights about what he has learned this year about the market, and how he feels agents should adjust their mindset to work in any cycle of ups or downs. Continue reading →

10 creative euphemisms for a sluggish real estate market

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Although euphemisms and analogies are not the magic solution to a sluggish market, Darryl Davis writes, they can help make a difference in how you approach the situation. Continue reading →

Homeward cuts 25% of staff in second round of layoffs

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The power buyer previously cut 20 percent of its staff in August. The cuts come as the broader real estate industry grapples with soaring mortgage rates and slowing sales. Continue reading →

Headwinds have you considering big changes? Don’t — make these 3 smart moves instead

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Instead of making significant changes in your real estate business, broker-owner Gavin Payne recommends making smaller tweaks to navigate a shifting market smartly. 
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Do your agents need a reset? Here’s how to get them back to basics

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If your agents are playing catch-up with market conditions, it may be time for a reset, recalibration and repositioning of their focus. Real estate veteran James Becker offers a step-by-step process to get them back on track. Continue reading →

Is the ‘Great Reshuffling’ about to go in reverse? Not yet, these agents say

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The coronavirus pandemic allowed multitudes of people to move away from big coastal cities. A group of luxury real estate leaders at Inman Luxury Connect weighed in on how that trend is progressing. Continue reading →

Regroup, reuse, recycle: How to recalibrate your marketing mid shift

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What used to work may suddenly feel obsolete in a shifting market. Here’s how to change up your marketing and make it fresher, more relevant and more meaningful Continue reading →