Troubling times bring tough questions. Be the answer

There’s very little we can control in life — or in business. Team leader Carl Medford writes that ultimately, it’s the choices you make and the way you respond that will determine your future. Continue reading

9 mindset shifts that enable the tough to get going in any market

Author and coach George Mantor shares his insights about what he has learned this year about the market, and how he feels agents should adjust their mindset to work in any cycle of ups or downs. Continue reading

10 creative euphemisms for a sluggish real estate market

Although euphemisms and analogies are not the magic solution to a sluggish market, Darryl Davis writes, they can help make a difference in how you approach the situation. Continue reading

Homeward cuts 25% of staff in second round of layoffs

The power buyer previously cut 20 percent of its staff in August. The cuts come as the broader real estate industry grapples with soaring mortgage rates and slowing sales. Continue reading

Headwinds have you considering big changes? Don’t — make these 3 smart moves instead

Instead of making significant changes in your real estate business, broker-owner Gavin Payne recommends making smaller tweaks to navigate a shifting market smartly. 
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Do your agents need a reset? Here’s how to get them back to basics

If your agents are playing catch-up with market conditions, it may be time for a reset, recalibration and repositioning of their focus. Real estate veteran James Becker offers a step-by-step process to get them back on track. Continue reading

Is the ‘Great Reshuffling’ about to go in reverse? Not yet, these agents say

The coronavirus pandemic allowed multitudes of people to move away from big coastal cities. A group of luxury real estate leaders at Inman Luxury Connect weighed in on how that trend is progressing. Continue reading

Regroup, reuse, recycle: How to recalibrate your marketing mid shift

What used to work may suddenly feel obsolete in a shifting market. Here’s how to change up your marketing and make it fresher, more relevant and more meaningful Continue reading

3 tips for keeping your team profitable in today’s market

This new market is likely going to require you to work more than before, says Livian CEO Adam Hergenrother. Make peace with that. Understand the market and then take action. By doing so, you’ll come out of the shift in an even stronger, more successful… Continue reading

SNEAK PEEK: How to pivot your marketing strategy in a market shift

Today at Connect Now, experts are sharing their best strategies for how to present your message and brand as the market shifts. Tune in LIVE + receive access to the replays. Continue reading