Social media platforms can be a source of leads and deals, but agents should focus on being authentic and finding their niche, agents said during Coldwell Banker’s Gen Blue Experience. Continue reading
Over the weekend, Barbara Corcoran posted a video on TikTok that gives users a snippet of her success story. It now has millions of views. Continue reading
It’s more imperative now than ever to put your best foot forward and optimize all aspects of your online messaging about yourself and your business. Here’s what you need to do to expand your online presence and get the most from your digital marketing … Continue reading
Sometimes using the latest, cutting-edge tech tools is the way to go, but at other times, the old-school analog methods just can’t be beat when it comes to drumming up leads. Continue reading
Instagram is one of the most powerful social networks in the world. But winning followers and referrals from the platform requires consistency and strategy. Continue reading
For interested real estate agents looking to expand their marketing reach, it’s not too late to find success using the app — all it takes is a bit of dedication, creativity and willingness to try new things. Continue reading
LeadSpark offers real estate agents fully managed Facebook lead-generation campaigns and live follow-up for up to six months. Continue reading
First impressions are everything when putting a home on the market. That’s just one of several things Carl Medford wishes sellers understood about marketing homes to sell.
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It takes unwavering confidence, social-media savviness and superior relationship-building skills to navigate (and successfully complete) one of the highest recorded sales in the state — especially as a new agent. Here’s how Siena Dorsey of The Agency d… Continue reading
Some agents are making thousands on ad revenue from YouTube and millions from the commissions they get via YouTube-generated leads. But succeeding requires being smart about how to engage with the platform’s technology. Continue reading