Tag Archives: Social Media

WATCH: How to be a ‘thumbstopper’ on social media

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Farrah Brittany and Alex Goldschmidt, two real estate social media mavens, discuss leveraging your personal profile to build your professional brand at Luxury Connect. Continue reading →

A decade of social media marketing: The good, the bad and the ugly

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When I was with a big box at the advent of social media, the higher-ups seemed to tolerate my blog, but they strongly suggested that I “get my nose out of that laptop and go out and meet people.” My how things have changed. Continue reading →

Going on vacation? Here are the do’s and don’ts of social media

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Don’t throw decorum and etiquette out the window online when you go on vacation. Stay classy and focused — and better yet, stay offline. Here are some tips on how to stay visible while taking time off. Continue reading →

5 newbie marketing tactics that make you seem experienced

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Almost everyone starts out their real estate career by reaching out to their sphere of influence, sending a business card and a handwritten note. Here are five strategies that will allow you to make those same contacts while emphasizing what you have d… Continue reading →

5 must-do’s for brand new real estate agents

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Here are five essential decisions you must make as you launch your real estate career. If you’re still hanging back on some of these, you might be setting yourself up to become one of the statistics. Continue reading →

Agent/broker perspective: Should political opinions be kept off social media?

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In this column, Anthony Askowitz explores a hypothetical Miami real estate situation from both sides of the broker/agent dynamic. This month: An agent with strong political and societal opinions wants to share them on her social media platforms. How ca… Continue reading →

No need to call: 3 high-impact client ‘touches’

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Growth hacker James Tyler shares his top tech-based communication strategies for agents looking to grow their businesses exponentially. Continue reading →

No need to call: 3 high-impact client ‘touches’

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Growth hacker James Tyler shares his top tech-based communication strategies for agents looking to grow their businesses exponentially. Continue reading →

7 earned lead generation tactics for new real estate agents

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Whether you’re a new real estate agent or one who needs a boost in leads, these strategies will strengthen your efforts. Continue reading →

Agents should strive for authenticity in social media

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“It’s really important to present yourself and your personality,” Jon Krabbe, founder of digital marketing firm Agent Image, said Wednesday morning during Inman Luxury Connect in Beverly Hills. “They can tell if it’s authentic.” Continue reading →