Realtor.com sued for copyright over attempt to capitalize on Taylor Swift engagement hype

A Kansas City photographer sued NAR and Realtor.com’s parent company for publishing her copyrighted photos of Travis Kelce’s estate without her permission. Continue reading

8 ways to create Taylor Swift-level client loyalty in real estate

Trainer Rachael Hite reflects on the core strategies that the most successful agents she knows use to drive their businesses. Continue reading

How to launch a real estate listing like Taylor Swift drops an album

Taylor Swift didn’t just announce an album, she created a cultural moment. Here’s how to turn your listing into a must-see event with storytelling, anticipation and a some follower-fueled magic. Continue reading

Travis Kelce, Taylor Swift scoop up ‘Traylor Home’ of their own in KC

Kansas City has apparently become the center of the world as the celebrated Chiefs tight end opted for a secluded property in a gated community in the city to facilitate quality time with the “Eras” tour star. Continue reading

Inman’s most-read stories of 2018

The past year has seen a wave of news about new technology, the struggles Realtors are facing in a changing market, lawsuits and even crime. Here are Inman’s 16 must-read posts from 2018. Continue reading