Multiple offers, super-low inventory, skyrocketing values and lots of competition from cash buyers have made the current real estate climate both a blessing and a curse. Through that, a few real estate concepts were put to the test. Here’s what lasted. Continue reading
Regardless of the price range you serve, sooner or later you’ll get stuck with what seems like an impossible listing because the sellers refuse to do what’s needed to get the property sold. CNBC’s new series “Listing Impossible” is packed with takeaway… Continue reading
What the data says, what an agent recommends and what the seller wants are often three different things. Here are five of the biggest discrepancies between expectations and reality. Continue reading
Just because the fall market has frozen doesn’t mean your sales have to languish. Here’s how to sell listings like they’re hot even during the chilliest time of year. Continue reading
It’s often an uphill battle to convince sellers to make repairs, especially if they don’t see any issues with their home as is. But there are three moments in a transaction where your chances of success soar. Here’s how to take advantage of those oppor… Continue reading
The rules of pricing properties are changing, yet most agents continue to use the same pricing approaches that the industry did 50 years ago. Are you making this costly mistake on your listings? Continue reading
Based on the numbers and our personal experience of a larger number of prospects shopping but not buying, we suspect the seller’s market is about over. Here are five areas listing agents need to rethink and focus on when buyers are calling the shots. Continue reading
When thinking about the deals completed with good karma still intact, it seems like one thing is always a factor: mutual respect. Here are three tips for ensuring both sides are making nice, playing fair and still happy to work together in the future. Continue reading
How do you set a proper list price that will both satisfy your seller and attract qualified buyers? You find that magic number in these six tips for pricing a new listing. Continue reading
Most online search portals restrict price searches to fixed numbers. This brings up an important question: Should agents list a home at $499,900 or $500,000? Should we price the home at $999,900 or $1 million? Continue reading