Author Archives: Annette DeCicco

7 interior design hacks every agent should know

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Real estate agents don’t have to be interior decorators, broker Annette DeCicco writes, but they should be able to provide design solutions so buyers can choose their own designs. Continue reading →

10 conversation starters and scripts to win sellers this spring

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Great conversations, writes coach Annette DeCicco, start by providing sellers information and choices so that they can confidently make decisions. Study up. Practice your lines. Every expert does. Continue reading →

10 conversion scripts for winning buyers over this spring

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Be an information communicator, writes coach Annette DeCicco, to bring value to your buyer conversations. Practice and rehearse your lines. Every expert does. Continue reading →

Women’s History Month: How Nancy Garcia gives back

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Learn from this South Florida agent and philanthropist to feed others before you eat, survive shutdowns, navigate lockdowns and weather a financial crisis by keeping the community’s head above water.  Continue reading →

Women’s History Month: How Pam Taylor focuses on the future

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New Jersey real estate broker and former Goldman Sachs executive Pam Taylor believes in diversifying your portfolio but not without making the people you touch profoundly better for it. Continue reading →

Women’s History Month: How Evelyn Jay designed a 2nd career

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Coach Annette DeCicco shares how this Maryland agent took the skills she learned from being a social worker and applied them to a thriving career in real estate. Continue reading →

10 strategies that help agents ‘speak the language of staging’

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Broker Annette DeCicco writes that agents must speak the language of staging fluently to win clients and educate sellers while making listings stand out in the market. Continue reading →

Take your mark, get ready, fence! to generate business in 2025

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Broker Annette DeCicco offers lessons learned from her father, a hall-of-fame fencing coach, that can be your roadmap to generating more leads in 2025 and beyond. Continue reading →