Egypt Sherrod is married to real estate. But that’s only half her story

Inman’s inaugural Influencer ran from real estate as a kid because it was all her family talked about. But with four TV shows, a podcast and a team under her belt, she lives and breathes it in 2023. Continue reading

There are 1.25 million fewer million-dollar homes in America in 2023

The share of $1 million homes in the U.S. dropped from a high of 8.6 percent in June 2022 to approximately 7 percent in January, due in part to higher mortgage rates that have cut into homebuyer purchasing power. Continue reading

Corcoran breaks into Europe with forthcoming Italian affiliate

The firm, previously known as Immobiliare Magri, will officially launch as Corcoran Magri Properties sometime in the next several weeks led by Maddalena Magri, the brokerage exclusively told Inman. Continue reading

Christie’s affiliate owners: In a downturn, spend money (prudently)

The two-day Christie’s International Real Estate conference in the Cayman Islands drew broker-owners — including Aaron Kirman in his debut at the event — from four continents and around two dozen U.S. states. Continue reading

It’s a Bel Air mansion with its own $25,000 fragrance. But why?

Designer César Giraldo believes the decision to conjure a custom branded fragrance for a single homeowner at 1859 Bel Air Road will pay off by bridging marketing, design and emotional appeal. Continue reading

2 more Tampa-area teams join eXp Realty after Kendall Bonner Team

With their moves to eXp, the two teams have decided to merge under the Tampa Bay Home Team banner and will also strategically collaborate with the Kendall Bonner Team across the greater Tampa market. Continue reading

How bad is it? A value-cost analysis of top marketing tools and tactics

When it comes to effectively marketing one’s personal brand, there are a number tools and tactics that might cost time, money, energy or repeat business, and therefore, it’s imperative to parse through what’s worth the investment and what’s not. Continue reading

Can a mega-mansion in Paradise Valley bring in a record $75M?

The state’s priciest-ever deal sold for $28.1 million in Scottsdale in June 2022, but with the lure of features like a metaverse room, a spa that generates snow and a lazy river, developers in Paradise Valley think they can get $75 million for an estat… Continue reading

The Agency expands into Outaouais region of Quebec

With the new location in Outaouais, the luxury brokerage continues to strengthen its reach across Canada. This marks The Agency’s 13th office located throughout the provinces of Quebec, Ontario, Alberta and British Columbia. Continue reading

BHHS CEO Christy Budnick is ready to dive into the spring market

As “motivator and chief encourager” of Berkshire Hathaway HomeServices, Budnick said she’s bullish about the upcoming year. Agents who get down to business will thrive, she added. Continue reading