Seasonal cooling sweeps market as buyers grapple with affordability

Zillow reports that, despite an unusually active fall market this year, the housing market has finally settled into a slower pace for winter and returned to seasonal norms. Continue reading

8M reasons to focus: A data-driven Q4 reality check for real estate

There are more than enough motivated buyers and sellers ready to transact right now, Jason Waugh writes, and many are the most motivated ones we see all year. Continue reading

Price adjustments are back: How to have tough conversations without losing the listing

Don’t fear having this conversation with your frustrated sellers, coach Darryl Davis writes. Putting it off too long costs your clients time, money and momentum. Continue reading

Text your way to momentum: 5 messages agents should send

Initiate, don’t wait, to build momentum in your business, Jimmy Burgess writes. Here he offers five texts to send and see results. Continue reading

NAR’s new member-only market tool tracks prices, demand, affordability

NAR has released its NAR Market Statistics Dashboard, a tool that tracks housing and economic trends and provides forward-looking analyses for home sales and pricing activity. NAR will demo the dashboard at its midyear forecast on Wednesday. Continue reading

NAR’s new member-only market tool tracks prices, demand, affordability

NAR has released its NAR Market Statistics Dashboard, a tool that tracks housing and economic trends and provides forward-looking analyses for home sales and pricing activity. NAR will demo the dashboard at its midyear forecast on Wednesday. Continue reading

Falling rates pique buyers’ interest, but not their pocketbooks

A surprise drop in mortgage rates got homebuyers off the sidelines and into home tours. However, affordability and recessionary concerns have kept buyers from making purchases. Continue reading

The average US home is now selling below its list price, Redfin says

The average list-to-sale ratio clocked in under 100 percent for the first time since March 2021 in August, according to new data released Thursday by Redfin. Continue reading

Track your state’s buyer activity with ShowingTime’s new daily report

Based on data from 5 million home showings, ShowingTime has released a daily homebuyer activity report that shows the state-by-state impact of the COVID-19 pandemic. Continue reading