The path to riches is paved with boredom. Here’s how to get there

There are no shortcuts, no easy routes to victory, team leader Carl Medford writes. The pathway to success takes hours of mastering mundane activities to earn income, but it can lead to an exciting lifestyle that’s anything but boring. Continue reading

You have seconds to win prospects over. Here’s what to say

You only have a few precious seconds before your prospects decide whether to hang up or hang on. Don’t misuse that valuable time. Follow these five steps from team leader Carl Medford, and you’ll be able to talk your way from lead to client. Continue reading

Meet the 2 agents on California’s gubernatorial recall election ballot

Agents David Bramante (R) and Kevin Paffrath (D) both made the ballot, and are hoping for the chance to make their mark on California politics. Continue reading

‘How I scaled from 16 to 60 deals in just one year’

In a buyer-dominated market of South Carolina, Steve Kozlowski was able to make structural and philosophical changes to his business to focus on sellers, and he won four FSBO listings in the last week alone. Continue reading

Watch: How to hire a virtual assistant to cold call homeowners for seller leads

In this week’s episode of Keeping it Real, we dive deep into the data around o prospecting homeowners directly over the phone. Continue reading

Get buyers homes! 7 tips for sniffing out off-market properties

Finding unlisted properties takes more time and effort than simply looking for homes on the MLS. But in today’s heated seller’s market, these tactics can help you stand out from the pack and help your buyers find their dream homes. Continue reading

What the Super Bowl halftime show and real estate have in common

As Jay Thompson watched the Super Bowl halftime entertainment, he couldn’t help but think about the striking similarities between the show and the real estate business. This thought stream invoked the four P’s that it takes to make it in this industry,… Continue reading

3 ways you might be breaking the law unknowingly

Did you know that 12 states maintain their own do-not-call lists? In addition, many municipalities around the country have enacted do-no-solicit door-knocking rules. Violation of these rules can result in thousands of dollars in fines and even jail tim… Continue reading

Keeping It Real: Why it’s time to kill vanilla

On this edition of “Keeping It Real,” a recurring podcast series on Inman, Peter Lorimer shares why now is the time to get out of the box and create content that resonates with your tribe. Continue reading