Tag Archives: content marketing

Yes, you can talk politics on social media. Here’s how

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Is it still impolite to talk about politics? Maybe not, and social media expert Jessi Healey says talking about it might gain you more followers than you think. Continue reading →

Ultimate SEO guide to promote your profile, master your market

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Digital marketing expert Marci James offers tips to help you elevate your real estate website with backlinks and on-page SEO, improve your digital footprint and earn top-of-mind name recognition in your local market and beyond. Continue reading →

A ‘hawk tuah’ far: Why you need to leave this TikTok trend alone

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Trendy or tacky? “Hawk tuah” is enjoying virality on TikTok (and beyond), and agents are getting in on the trend. Rachael Hite is here to tell you why that’s a bad idea for your professional reputation. Continue reading →

Corcoran rolls out new AI software to help agents market listings

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The new platform, Corcoran Copilot, is integrated with Corcoran’s listing databases and will initially help agents with developing materials like listing descriptions and video scripts. Continue reading →

This new website is geared toward building wealth for women

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“Real Estate Wealth for Women” offers an abundance of resources and interviews with experts to help women make smarter financial decisions, especially when it comes to real estate. The brainchild of Bernice Ross, it’s available in both public-facing fr… Continue reading →

How to safeguard your mind from social media stress

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Jessi Healey explores practical tips and strategies to help you manage your social media use effectively and protect your mental well-being from the stress it can cause. Continue reading →

Side and Blended Sense announce video promo pilot program

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The two organizations are involved in a pilot program in which Side teams, who are branded independently, can choose to work with the creative agency in building promotional videos for use across multiple marketing channels. Continue reading →

Brand boost: How to harness AI for quick and easy design elements

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Need to create a more pulled-together look for your brand while working with a limited budget? Rachael Hite shares tips to put tech to work for a cohesive design. Continue reading →

What are you supposed to tell your clients now? The Download

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In the face of so much rapid change and an often-frustrating lack of clarity from The Powers That Be, what the heck are you supposed to tell your buyers and sellers now? Continue reading →

How to engage brokerage clients through SEO and content creation

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Unique, engaging and highly specific content can make you a trusted resource for buyers and sellers locally and regionally, Chicago broker David Marden writes. Continue reading →