Sitting an open house for a listing agent is a “golden opportunity” to generate leads and practice your home-showing skills with potential buyers, Realtor Jonathan Pressman writes. Continue reading
Putting on an effective open house, Jonathan Pressman writes, means being the informed agent and the best source of information for current and future clients. Continue reading
Keeping clients fully informed and helping them to think ahead about the logistics and financial implications of a second-home purchase can create more positive feelings and better outcomes, Jonathan Pressman writes. Continue reading
Luxury homebuyers are willing to pay top dollar for the amenities they want, but they’re very selective, Realtor Jonathan Pressman writes. Here are the most sought-after amenities this year. Continue reading
Now more than ever, creating a positive perception around the service you provide is essential. Jonathan Pressman offers nine ways to make sure your brand is synonymous with integrity. Continue reading
After spending years as a faithful cold caller, find out why Realtor Jonathan Pressman decided the return on investment was no longer worthwhile. Continue reading
While you probably don’t want to listen to those spammy sales calls, they can teach you something about what to do, and what not to do, in your business. Continue reading
Every client presents an opportunity for repeat business and referrals, writes Jonathan Pressman. How can you ensure you impress them and stand out from the crowd? Continue reading
Though renting may come with smaller commissions than selling, working with prospective tenants can still be a profitable part of your real estate business, Philadelphia Realtor Jonathan Pressman writes. Continue reading