Tag Archives: lead conversion

Lead gen is not enough. Here’s how to nail down lead conversion

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In the last of his 5-part series, broker Nick Schlekeway looks at lead conversion. What is it, and why do so few agents ever get good at it? Continue reading →

Zillow’s Spencer Rascoff launches AI personal assistant heyLibby

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The latest product of Spencer Rascoff’s 75 & Sunny Labs, heyLibby takes care of engaging and tracking leads for business owners. The free platform takes less than five minutes to set up, the company said. Continue reading →

Exceptional agents get serious about these 4 pillars of service

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In the first part of his five-part series, broker Nick Schlekeway looks at the way service forms the basis for real estate agent success. Continue reading →

NAR’s incredible shrinking membership roster: The Download

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Take a look at the new membership numbers, then find out how to gain mindshare in your market with a well-developed content marketing plan. Continue reading →

A 6- to 24-month nurture-to-conversion plan for your leads

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The work doesn’t end once you have a lead. Here’s how to turn that possibility into profitability with a month-by-month conversion plan. Continue reading →

Leaning into winning seller leads, Fello puts your website to work: Tech Review

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Fello centers itself around a series of lead-capture website add-ons that can be easily customized, turned on and off, and fed into any number of integrated CRM solutions used by the brokerage, team or agent. Continue reading →

10 top-tier lead generation strategies (and how to convert ’em)

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What lead generation strategies should be your go-to choices for maximum lead conversion in 2023? Bernice Ross chooses from her best advice over the last year and offers you the most actionable, targeted solutions. Continue reading →

Talk to more people, land more leads with SignMore: Tech Review

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Whether paid for or earned, every lead is expensive, and services like SignMore, especially when backed by sharp tech and a solid strategy, can help ensure the money you’re spending on getting business ends up producing a return. Continue reading →

Keller Mortgage taps Mortgage Coach to convert more leads

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After conducting two rounds of layoffs, Keller Williams’ lending arm looks to grow its business by making a popular lead conversion tool available to all of its loan officers. Continue reading →

7 strategies that separate the winners and losers in a shifting market

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Growing right now means getting your mindset right and getting up to speed on the best tools for lead gen, writes coach and author Bernice Ross. Instead of sitting back and complaining about the challenges of today’s real estate market, here’s how to m… Continue reading →