Tag Archives: lead generation

Equifax will pay up to $700M over data breach that exposed millions

By | | Uncategorized
Comments Off on Equifax will pay up to $700M over data breach that exposed millions

The payments are a response to the largest-ever data hack of its kind, which was discovered in 2017 and impacted nearly 150 million consumers. Continue reading →

10 real estate agent myths outsiders believe

By | | Uncategorized
Comments Off on 10 real estate agent myths outsiders believe

From the outside looking in, the reality of what real estate agents do and what we are like is often quite different than the perception consumers — or even aspiring agents — have, which is often gleaned from relatively few encounters and reality TV. A… Continue reading →

Audience Town believes it can end ‘pay and spray’ advertising

By | | Uncategorized
Comments Off on Audience Town believes it can end ‘pay and spray’ advertising

Ed Carey, founder and CEO of Audience Town, a new real estate advertising company, believes lead generation in its common forms is antiquated and becoming diluted. Here’s why he thinks that programmatic advertising is the future of online outreach for … Continue reading →

Looking for listings? Here’s how to find, sign and turn unlisted properties

By | | Uncategorized
Comments Off on Looking for listings? Here’s how to find, sign and turn unlisted properties

When listings are scarce, one-party listings can be a powerful tool to locate properties that are not currently listed but whose owners might be willing to sell if they receive the right offer. Here’s a solid strategy to turn unlisted properties into d… Continue reading →

Looking for listings? Here’s how to find, sign and turn unlisted properties

By | | Uncategorized
Comments Off on Looking for listings? Here’s how to find, sign and turn unlisted properties

When listings are scarce, one-party listings can be a powerful tool to locate properties that are not currently listed but whose owners might be willing to sell if they receive the right offer. Here’s a solid strategy to turn unlisted properties into d… Continue reading →

Real Estate Webmasters strikes deal to take over Lone Wolf’s web business

By | | Uncategorized
Comments Off on Real Estate Webmasters strikes deal to take over Lone Wolf’s web business

In a deal that could shake up business for thousands of real estate professionals, Real Estate Webmasters has struck an agreement to take over agent- and broker-facing internet services for transaction management firm Lone Wolf. Continue reading →

Agent social network Radius launches lead gen marketplace

By | | Uncategorized
Comments Off on Agent social network Radius launches lead gen marketplace

Agents can pick up leads that were submitted by other real estate professionals, then pay a percentage of their commission when the resulting deals close. Continue reading →

How to door-knock like a pro on a part-time schedule

By | | Uncategorized
Comments Off on How to door-knock like a pro on a part-time schedule

Marcus Rush just finished his first year as a full-time agent and made over $170,000 in net profit. How? By building relationships with new clients through door-knocking. The secret to his success was in this proven prospecting schedule he honed as a p… Continue reading →

Why IDX is still a valid part of your lead generation strategy

By | | Uncategorized
Comments Off on Why IDX is still a valid part of your lead generation strategy

Last week, “Agents, it’s time to forget IDX as part of your lead generation strategy” was reposted here on Inman News. Although there were some undeniable truths, to proclaim an IDX site as “antiquated,” that “the big players” have won, “you simply can… Continue reading →