How I sold over $1B in luxury real estate (without a CRM)

While technology plays a significant role in any real estate business, personal communication is essential to generate growth. Continue reading

Inman survey reveals proptech’s biggest draw is as agent support

Inman’s research arm, Intel, sought to gauge how agents, CEOs and entrepreneurs are harnessing a growing arsenal of tools in their quest to conquer everything from recruitment to notarization. Continue reading

Diversifying luxe marketing can increase income by $10s of $1,000s

The “State of Real Estate Marketing” report released on Friday by Luxury Presence and Sell It Like Serhant surveyed over 1,000 luxury real estate agents to gain insights into agents’ plans for marketing in 2023 and best practices. Continue reading

10 proptech entrepreneurs get real with real estate’s decision-makers

From Rentspree to Better, Intel asked 10 property technology entrepreneurs tough questions on the minds of their colleagues and customers, many of them large, national brokerage brands. Continue reading

Luxury Presence rolls out top-down marketing packages for brokerages

After releasing an interconnected series of lead-generation services, Luxury Presence’s latest offering is a wide-ranging package of top-down marketing solutions for brokerages and agents. Continue reading

Website builder Luxury Presence lays off 44 employees

Luxury Presence has laid off 44 people. Founder and CEO Malte Kramer told the company it moved quickly to seize on the real estate market’s recent momentum by hiring quickly and capitalizing on available capital. Continue reading

Christie’s International Real Estate taps Colvin as Affiliate Services VP

In the newly established role, Anne Colvin, formerly of Luxury Presence, will manage the brand’s execution of its service offerings, such as its technology, marketing, coaching and training. Continue reading

Reach out and touch base with a 2023 email marketing plan

Cold. Warm. Dormant. Hot. Whatever state your 2023 leads are in, rest assured that sending them relevant, segmented email should be on the top of your resolution list come January 1. Continue reading

Luxury Presence unveils new lead-generation features

The Los Angeles-based real estate marketing company Luxury Presence has released a three-pronged set of lead-gen add-ons designed to help real estate agents find and secure leads. Continue reading

Luxury Presence scores 2 new C-suite executives

Jesse Pedersen will serve as the company’s chief technology officer, while Zac Hays is joining as chief product officer, according to an announcement released Thursday. Continue reading